Friday, November 23, 2012

Automatic Backlink Software: How Does Social Media Link Building Work?

Increasingly more website owners and Internet marketers are using social media to get quality backlinks. There has been a lot of debate regarding traditional link building methods versus social media. The rules of SEO have changed a lot over the past few months as Google emphasizes organic link building. Social media can play a key role in your marketing campaign as a way to engage your readers and boost link popularity.

Social networking sites are great platforms for attracting relevant backlinks with minimum investment. The backlinks obtained from social media are highly valuable and completely organic. Google has recently admitted that they use signals from social media sites when ranking a website. Building a strong presence on these websites will result in more traffic and backlinks. This strategy also allows you to build relationships with industry players and authorities.

When you use social media for building links, you focus on the individual behind the web pages you want to get links from. In traditional link building, you focus on anchor texts in your links from specific sites. The main difference between these two strategies is the focus. Focusing on the person behind the page is much more efficient than trying to obtain links from a specific website or page.

If you want to take full advantage of social media, you first need to identify your target audience. There are three main categories of users that you should focus on: natural sharers, industry players, and online communities that can give you access to your target demographics. Find the key influencers in your industry and try to connect with them on social networking sites and forums. Keep an eye on your competitors. You can also use a backlink generator to get the most out of your link building campaign.

Focus on offering quality content to your target audience. Write compelling articles that people want to see and share. Share other people's posts as well. These strategies will help you build an audience that is interested in what you have to offer. If you are genuine and have good content, you will get organic backlinks to your site.

Stay active and interact with your prospects. Keeping in the conversation with fans and followers on social networking sites helps you keep a high profile in front of industry influencers and gain exposure for your site. Make your content easy to share and give people a reason to visit your website and link back to your posts.

How to Choose an Affiliate Program and Make the Most Money Possible! - Ninja Tactics Most Don't Know

Selling products online is a mystery to most people, they just don't get how an invisible transaction over the web can generate them enough income to quit their day job.

There are a few key steps to get this engine going smoothly and I will share some tricks below!

In 2009 when I started this online gig I wasn't sure where to start (I know this is common for most people) there are some people that are so analytical they have a plan for everything they're going to do, that wasn't the case for me.

I struggled for a long time, I got into a program that taught about banner advertising, this was cool because I learned some amazing places to do this at - plus some nice tips and tricks to know but I wanted to make money online, not learn a whole bunch of stuff.

Then I got into a CPA training course. This taught me how to make money In the CPA market, this stands for (Cost per Action), it was fun for a bit but it still wasn't doing the trick for me.

Finally I learned some essential things about affiliate marketing and I got good at driving traffic - most programs pay peanuts as commissions so here's what to do and how to do it...

This works for your own product or others that you're promoting

Conversions are right: The standard conversion rate is 1 or 2%, what this means is out of every 100 people, 1 or 2 should purchase. This is ok, but if it drops any lower then the whole metrics of your business will shift so make sure this is tracked continuously.

Low entry: People hate coming out of pocket to much upfront, make sure the offer is enticing enough to reach the masses. This is only beneficial if you have a big back end.

More than one product: I know this may sound weird but people like buying stuff, think about it, don't you feel good when you get something you need or wanted for a long time?

Here's the key thou, they only like buying stuff they believe will help them. So add more valuable products to the funnel.

High ticket: This is where the chunk of cash will come from. Once they are in this buying phase they are more likely to buy again, make sure there's a high ticket product for them, it can be between $500- $2,000 or more.

Disaster Recovery Made Easy With Online Backups

Whenever disaster strikes the most critical asset that every company should have protected from sudden loss due to fire, flooding, or theft is their data. No matter what happens to your hardware you can be sure to be able to be up and running no matter how sudden or how severe your damage or loss is - if you use an online backup system.

Online data back up is the most cost effective way for you to protect your investment by securely storing your data with an offsite data backup provider. No matter when incidents of data loss occur you can be sure that you will have immediate and complete access to your critical documents as you need it. 24 hours a day, 365 days a year you will be able to access and restore countless hours of work and unlimited amounts of data and documents of any type.

You can choose to restore an entire backup of your account or just the documents you need to get going in the event of a system failure. Access is available to any machine connected to the Internet (with proper authorization to the system) at any time, so you can access your backups from any remote location you choose. Access to backup data can keep employees up and running so even while facilities may be shut down indefinitely, your team can continue to do business as usual with little to no downtime.

Upon configuration of the backup software, offsite remote backups are performed transparently to the end users, so backups are performed thoroughly and consistently without the need for user interaction. There is nothing to remember when using a remote secure backup, you can just "set it and forget it" and be comfortable in knowing that your data is protected from accidental loss due to disaster or user negligence 24 hours a day 7 days a week.

With just a few mouse clicks, you can be back up and running within minutes of a complete system failure, allowing your business to remain productive even under the worst circumstances.

Why Should a Woman Wear a Steel Boned Corset?

Why should a woman wear a steel boned corset? Here are three very important yet simple answers:

It will reduce your waist size significantly It will support your bust and give it some lift It will improve your posture greatly

The three reasons above are pretty much the basics and all true to fact. A steel boned corset will reduce your waist size by up to 4 or 5 inches, pretty amazing isn't it? It will also lift your bust as the bones in a steel boned corset are very durable and hold strong. Then there is your posture. I personally have a terrible posture, but when you put a steel boned corset around me and fasten me up, I suddenly have a very flat tummy, a beautifully straight back and my bust looks amazing! What more could I ask for?

I just wanted to give a few little pointers in the right direction for various body shapes:

Are you apple shaped? Then go for an under bust steel boned corset. This will pull in your waist, giving you a beautifully smoother shape and at the same time also giving your bust a boost. Now if like many apple shaped women you feel your bust still needs a little more help, wear the corset over a ruffled shirt, the ruffles of the shirt around your bust will create an illusion of a larger bust.

Are you tall? Many tall women find it hard to find a high street corset to fit as they are generally about 14.5-15 inches in length. A taller lady needs to look out for corsets that are 18 inches in length. That way the corset won't sit high above your hips, but will sit nicely on your hips or over your hips.

Are you a plus size lady? Then a steel boned corset is certainly for you. They are durable, sturdy and will smooth you out in such a way that you will be irresistible to all mankind! If you are plus size and also have a very large bust, go for the halter neck style steel boned corset as this will give you much needed extra support and make you feel confident that you won't spill out of the corset.

A steel boned corset can be worn by all women of different shapes and sizes. Go and explore the different options and find your perfect corset ladies, there is nothing quite like a well made corset to make you feel confident and beautiful.

Successfully Launch Your Product Into the Market

Launching a new product onto the market can be tricky whether you're an experienced marketing person or whether you're new to it. I've been in event organising and marketing for a while now and work for my own company so I'd like to think that although I don't always get it right (and however experience you are there will always be an occasion when you've missed judged your product or audience) I am knowledgeable and I can share my tips and advice. I hope you find this article useful and interesting.

Firstly you need to make sure that there are no wholes or flaws in your product. Let's face it if you're trying to sell you product to businesses they'll use any excuse to back out, haggle you down on price or generally give negative criticism. Although you do need to get your product on the market, take your time. Get opinions from the public and get it tested as much as possible. That way you'll know of any problems, which you can fix before the launch date. If you launch something, which is faulty you'll give it a bad name and even if you correct the problems it's difficult to then resell it.

Make sure you do plenty of publicity. Spend a while going around all the different magazines and companies shouting about your product. Without advertising and word of mouth you'll always struggle to sell your product. If you're having a launch part consider how best to display it. Consider good exhibition lighting hire. Sorting out exhibition lighting hire can create the right appearance and make it look amazing. Get the ride stand and make sure your packaging is eye catching.

Make sure that you're reaching out to the right audience. If your product only interests a niche market don't try and sell it to everyone, as they just won't be interested. Make sure you're only working hard to promote it to the right people. Far too many people get carried away with trying to sell loads to everyone and this idea just doesn't work. Along with this make sure your product launch appeals to the captive audience. For example if you're trying to sell something which goes on a magical or wonderland theme maybe you should consider fairy light hire for event to create the perfect atmosphere. Something as simple as fairy light hire can take people to another world and get them plunging into your concept. I hope these few, yet simple ideals have helped.

Social Bookmarking Service: An Effective Marketing Tool To Enhance Online Presence

Social bookmarking is a platform that links sites within message boards, social networking sites, various forums, blogs and other web resources. It is a type of search engine optimization that helps to immensely increase internet traffic to the target website. Using this technique bolsters the website's ranking as well as reputation on the web. Social bookmarking service helps implementing marketing strategies better by employing the services of experts. It helps users tag their websites by introducing rich and relevant keywords. This allows the website to be extremely popular and makes it very easy to find the site on the internet.

The website will be listed under the relevant category if is used with social bookmarking sites. In addition to this, many social bookmarking service companies have multiple accounts with different social bookmarking sites. This creates possibilities for active participation on the part of companies and users. Usually, the service providers post updates with tags and links that lead internet users to the target website. Apart from this, finding services that are offered by real people and not by computer algorithms will give reliable results. There are many internet users who follow a particular website closely and keep themselves updated through recent posts and events. This is done by subscribing to periodic newsletters or RSS feeds or by following sites on social networks. An email is sent to the users' inbox whenever there is an update. This ensures that the users click on the tags and links provided in the email. This increases online presence with increased traffic to the website. It is also an important aspect of the social bookmarking service.

To gain an upper hand and a better position on search results, you need to let go of shared links. Social bookmarking submission helps you to get many high quality, one-way links to the website. This ensures that your portal is marketed in the right circles. If you are serious about using social booking service as a part of your online marketing strategy, then it is useful to understand and implement the ideas that are discussed below.

Bookmarking links should be very easy to find and you should offer various options. If others bookmark your website, you should also reciprocate. Signing up for accounts with multiple service providers is extremely important. The more sites that you bookmark, the better results you will get. You will get maximum benefits by following multiple services. There are some services which require active participation, whereas others don't, so choose accordingly. If you would like your business to be successful on the web, then it is important to develop a large social bookmarking service list. It will make the information sharing process very easy.

When you are linking to other sites, be sure to choose the web pages that are relevant to you and that the selected pages are not in direct competition with your business. In such cases, the traffic will mostly be directed to your website. As the number of hits on your website increase, it's more likely that you will get a large number of leads that can eventually be converted to potential sales.

Where to Put Bird Feeders in Your Yard

The best way to enjoy your bird-feeding experience is to make sure you have chosen the best location for your feeders. First you should decide what type of birds you want to attract. You want to make sure you are placing your feeders in a place that provides maximum comfort and safety for your birds. They should be away from where pet's and children play. You will also want to make sure that the placement of your feeders help birds avoid cats and other threats, most of all squirrels. Read on for further recommendations about how to avoid squirrels eating from and scaring away your birds.

General Recommendations

There are many companies that sell squirrel deterrents. However, I have found that they do not always fit the poles I use to hang my bird-feeders on. You can make your own by using 2 liter bottles. Just slit them open place around your pole and tape closed with duct tape. This works wonderfully. You may think that just keeping your bird-feeders away from trees will help, but the squirrels will climb up any feeder. When placing your bird-feeders, you also want to make sure that you are not placing them close to anything that a squirrel could climb on and then jump over to and then onto your bird-feeder. It is also helpful to have a bird-bath close to your bird-feeder, but not so close that the birds throw seeds into the bath, as this will then require more work on your part to keep the bird-bath clean.

Ground feeders:

Sparrows

Juncos

Towhees

Mid-height and shrub feeders include:

Finches

Cardinals

Some examples of tree feeders:

Chickadees

Titmice

Woodpeckers

Landscaping

To help attract birds to your feeders, use a diversity of plant species and heights. This will help attract more birds (and even butterflies) to your yard. Think about letting a part of your yard go natural to help provide more cover and additional food for birds. Always use plants native to your area. Using birdhouses can also help attract birds to your yard and feeders. Plus if placed correctly, you also get the added bonus of watching the birds build nests in your birdhouses and the babies coming out of the nest and eating at your bird feeders.

Hummingbird feeders

These feeders need to be in a shady spots that will not be too disturbed by the wind, which will cause unnecessary spillage of the food.

Windows

Windows have been notorious for causing the death of millions of birds each year. This is because they can see their reflection in the windows and it can startle them, as well as male birds may see themselves and think they are seeing a rival bird, thus attempting to attract it. I have found that finches like to attach to the screens on our windows and look into our house, especially if their feeders are empty, as if to tell us that they need filled.

Other predators including cats

Make sure to be on the lookout for these predators and if noted, you should discourage them to hanging out around your bird feeders. Do not feed stray cats as this may encourage them to linger on your property.

Last but not least, create an enjoyable place for yourself to be able to relax and watch these most wonderful creatures as they can be very entertaining.

Tips on Using Google Keyword Tool

Successful marketing online is dependent on Keyword Research. While after doing keyword research is not real difficult it is one area that will help you increase your traffic online. To become proficient at keyword research takes practice and lots of trial and error but as you continue to do your research you will become more and more skilled at finding the keywords that the search engines are looking for and thus increase your traffic.

In beginning to do keyword research the best tool you can use is Google Keyword Tool. This is a free tool and is available to everyone but to get the maximum benefit you need to sign in to Google, this is easy to do if you have a Gmail account or other Google services account. The difference in logging into the Keyword Tool or not is with a Google account when you do a keyword search you will get up to 800 keyword ideas instead of just a few.

Once you login start by entering your keyword or phrase such as make money online. Then on the left side of the page scroll down to where it says Match types. Now depending on what you are doing if you have to choose between broad, exact or phrase. Lets say you are wanting to target a specific phrase to use in a PPC ad on Google or Microsoft/Bing, then click on the box next to "phrase" and go to the next step. I will use Phase for this example.

The next step is to go to the area that says advanced options and filters and depending on whether you want to search keywords for just US searches or all countries or some other specific country or even language then you would click on the appropriate box and choose for my example I will use all countries and English.

Then click search. You will get two different options one is keywords and the other is ad group ideas which you could use to put together different ad groups for your blogs, PPC or SEO advertising. Lets use the actual keywords found. In our example of Make Money Online the tool brings up 800 different keywords related to the Phrase. You then choose the keywords you wish to use for your blog or advertising that will get you searched by the many search engines.

One thing you could look at is the number of Global Monthly Searches or Local Monthly searches. If you are wanting to get ranked Globally then look at the Global Monthly Searches. Now here is a little tip if you are wanting your ad or article or blog post ranked high on say Google for a particular keyword phase look at the number of searches for a particular keyword and look for hidden gems that are searched say 1000 to 3000 times and experiment using those as the competition will be less and the chances of getting placed on the first page of Google for that search will be greater.

Making YouTube A Good Marketing Tool For Your Online Business

You can really turn up the traffic and sales that your business gets from YouTube. YouTube is a website that is phenomenal for helping you to get more new customers and clients, all for 100% free. They even offer advertising models if it's something that you want to pursue.

Some folks on YouTube are having incredible success with their video marketing efforts. These are typically the people who already has a lot of subscribers, hits coming from outside of YouTube, and they post new videos on a regular basis. With that being said, I think it's safe to say that it's in your best interest that you start using YouTube right away.

Now you will want to find ways to boost your videos rankings in the YouTube search results. Many people say that YouTube is the "second largest search engine" on the internet behind Google. Even though YouTube is owned by Google, I wouldn't go as far as to say that. There's still Yahoo and Bing that gets a ton of traffic to their website everyday.

YouTube is more a social community. 80% of people when they start their search online, they go directly to Google, Yahoo, or Bing... all search engines. The other 20% go to a site that they already have in their mind, and that they visit in their "favorites" bar - or simply by typing the website address in their search bar.

Even if YouTube is in the "20%" group, they still get a huge amount of traffic that you can bank on. Make sure your videos are of high quality, that they deliver helpful information, that your information is loud and clear, and that it provides a good experience for your viewer.

One thing that you will want to make sure to do when marketing on YouTube is to provide links to your website so that they can visit your site easily. Make sure you have your site's URL at the bottom of the video, in the description box, and even on the description section of your YouTube account. These are all ways to get promotion to your YouTube videos.

The more videos you post, the more traffic you will get. It's as simple as that. I urge you to take this seriously as your business life depends on it. Not using YouTube is something that you don't want to do - as it can provide you with endless free traffic for the long haul of your business.

It's very easy. You can get a good camcorder or use an on-screen recording device to record your videos. Some tools are free, but the better ones you will have to pay for. But they're not expensive. I suggest you seek out these recording devices and see if you can create YouTube videos that can get you traffic back to your website.

These tips in today's lesson are enough to help you to earn the kind of money that you're looking for in your business. Video marketing is very popular, and it's essential that you utilize YouTube today. Be sure to get on it right away.

Good luck with marketing on YouTube today.

Answering a Civil Complaint in California

The topic of this ex-zine article is a brief discussion of filing of an answer to a civil complaint in California.

There are two general types of civil complaints in California, unverified and verified. Most complaints are unverified unless a particular statute or code provides otherwise, although any complaint may be verified at the option of plaintiff. The rules discussed here also apply to cross-complaints.

If a complaint is verified the answer must be verified. And any answer to a complaint by a governmental entity must be verified. See Code of Civil Procedure Section 446. Note that this rule only applies to unlimited civil cases, where the demand of the complaint exceeds $25,000.00.

A verified answer must admit or deny each and every paragraph of the complaint, and must also contain a verification signed by the defendant or defendants stating that they have read the answer and everything contained therein is true and correct to the best of their knowledge. The verification must be signed under penalty of perjury. Note that failure to file a verified answer when one is required will subject the answer to a motion to strike on the grounds that it is not verified.

As stated earlier, defendant must admit or deny each and every paragraph of the verified complaint. Admissions or denials generally consist of the following which are examples only:

A. Defendant denies the allegations of paragraph 1.

B. Defendant admits the allegations of paragraph 2.

C. Defendant has no information or belief that the allegations of paragraph 3 are true so defendant denies them.

Any allegations of a verified complaint that are not specifically denied are deemed admitted.

An unverified complaint may be answered by a general denial in which the defendant(s) generally deny all of the allegations of the complaint.

An answer should also contain specific affirmative defenses tailored to the individual case. An answer that contains nothing but "boilerplate" affirmative defenses is vulnerable to a general demurrer on the grounds that the answer fails to state facts sufficient to state any defenses to the complaint.

The various affirmative defenses must be separately stated; and must refer to the causes of action to which they relate "in a manner by which they may be intelligently distinguished." Code of Civil Procedure section 431.30(g).

Failure to separately state the various affirmative defenses and refer to the causes of action to which they relate could be grounds for a special demurrer on the grounds of uncertainty.

A California Court of Appeal has ruled that the affirmative defenses pled in an answer to a complaint must be pled in the same fashion, and with the same specificity, as a cause of action in a complaint. Because conclusory allegations are not admitted by demurrer, and because conclusory allegations have no pleading value, conclusory and "boilerplate" affirmative defenses are insufficient.

Code of Civil Procedure Section 430.10 states, in pertinent part: "The party against whom a complaint or cross-complaint has been filed may object, by demurrer or answer as provided in section 430.30, to the pleading on any one or more of the following grounds... (e) the pleading does not state facts sufficient to constitute a cause of action. (f) The pleading is uncertain. As used in this subdivision, "uncertain" includes ambiguous and unintelligible. (g) In an action founded upon a contract, it cannot be ascertained from the pleading whether the contract is written, is oral, or is implied by conduct." Thus the answering party may use the same objections as can be raised in a demurrer to the complaint in their answer to the complaint.

An answer should contain whatever denials or affirmative defenses are necessary to controvert the material allegations of the complaint. Its function is to put the case "at issue" as to all important matters alleged in the complaint that defendant does not want to admit. An answer cannot be used to claim affirmative relief; a cross-complaint must be filed. See Code of Civil Procedure Section 431.30.

In pleading the statute of limitations, "it is not necessary to state the facts showing the defense, but it may be stated generally that the cause of action is barred by the provisions of Section (giving the number of the section and subdivision thereof, if it is so divided, relied upon) of the Code of Civil Procedure." Code of Civil Procedure Section 458.

The answering party should be sure to cite the specific statute and subdivision when pleading the statute of limitations in the answer as a pleading that fails to specify both the applicable statute and subdivision "raise(s) no issue and present(s) no defense."

Failure to specify a statute's subdivision has been overlooked, however, where it is the only subdivision "that could by any possibility be applicable to this case."

If you enjoy this article, tell others about it.

Yours Truly,

Stan Burman

Please note that the author of this article, Stan Burman is NOT an attorney and as such is unable to provide any specific legal advice. The author is NOT engaged in providing any legal, financial, or other professional services, and any information contained in this article is NOT intended to constitute legal advice.

These materials and information contained in this article have been prepared by Stan Burman for informational purposes only and are not legal advice. Transmission of the information contained in this article is not intended to create, and receipt does not constitute, any business relationship between the sender and receiver. Any readers should not act upon this information without seeking professional counsel.

Should You Use Video on Your Website?

Video is not for everyone but when it's used well, video can be more effective in getting your story across, than a paragraph of text.

Video online is growing at a phenomenal rate. YouTube is now the second largest search engine after Google. Internet users are even bypassing Google in favour of YouTube and other websites all together. So instead of reading about a festival, you can watch the bands on stage yourself. Whilst Google gives you information fast, YouTube gives you the information first hand.

For example, if you want a demo on how to use something, you could find a product page and go through the step by step instructions. But rather than trawl through lots of websites to find a page of text, you could search directly on YouTube and watch a video showing you how to use the product. Next to it, you'll find another video giving you tips on getting the most out of it and you'll probably find a customer review on there too.

Video can explain your services and show off your products far more effectively than pages of text. Provided your video is concise and well thought out, it can engage an audience like no other medium. When you communicate in writing, your vocabulary shifts, your tone changes and you're more likely to ramble. Using video will allow you to speak to your customers on a personal level, creating a more relaxed and modern approach to the business/customer relationship.

Studies have shown that the human brain finds it easier to understand visual communication over the written word. There's more in body language than you think. Plus, everyone is busy. We're all doing two or three things at once and you've got much more of a chance of reaching people through a multi-sensory experience like video than anything else. Instead of reading a paragraph on your site, which let's face it can be a bit of a chore, your customers can click on a video, kick back and watch it without having to do any of the work themselves.

Whilst text can sometimes read flat and uninspiring, a video will always make an impact. It's far easier for you to make an informative and entertaining video than to do the same with text. As a marketing tool for any business, video is the fastest and most effective way to communicate your personality, your product and your promise.


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